
Cindy Krupp
NOMAD Magazine sat down with Cindy Krupp, Founder of The Krupp Group, a luxury publications and marketing firm, to discuss a little who, what, where, and why.
NM You have been located in NoMad since 2014 more — to create opportunities for our brands to — long before it was the hot neighborhood it is strike strategic connections with the people that today. Why did you select this neighborhood for your headquarters?
CK I loved that it felt just on the cusp of transformation. There was great energy and excitement in the neighborhood as new businesses and shops started to come in. The NoMad Hotel opened the week we moved into our offices and quickly became our favorite haunt. I loved that we, as an organization, were able to be part of the change and revitalization of the area.
NM Can you explain what services the Krupp Group offers?
CK Established in 2005, Krupp Group is a full-service communication boutique agency serving global clients from offices in New York City and Los Angeles. We offer a mix of communications disciplines — traditional and affiliate public relations, influencer marketing, digital strategy, VIP and celebrity dressing, events, consulting and more – to create opportunities for our brands to strike strategic connections with the people that matter most to their success.
NM How many people are employed in your NoMad office?
CK We have 20 employees there.
NM Who are some of your current clients?
CK Wolford, Dr. Martens, Foundrae, John Hardy, Eva Fehren, Melissa Shoes, L’Agence, and White+Warren.
NM What are your favorite places in NoMad?
CK Cecconi’s in The Ned is a great restaurant. It has the best chopped salad and bread basket. I also enjoy Kazunori — best handrolls in the city. The Ritz Carlton NoMad has a gorgeous bar and serves great cocktails; Maman is yummy for breakfast or lunch and La Pecora Bianca NoMad makes delicious pasta. For beauty, I’m a fan of Aesop and Le Lebo.